We work with the management teams of private equity-backed and privately owned businesses providing strategic communications and public relations advice at the most critical phases of their development, including in the lead to a sale process.
Operational improvements are vital to adding value to any business. A private equity backer will always review a company’s operations and work closely with management to implement a growth strategy.
We widen that process to include a strategic review of the company’s communications and a messaging development exercise to ensure that communications fit with the strategy of the business.
“Equity Dynamics has provided the focus needed for a key element of our ongoing expansion, the development of our brand and how we can use it to increase shareholder value.” Dave Shooter, Managing Director, Formaplex
We also work with portfolio and private companies in the twelve months leading to exit, developing a corporate positioning campaign to ensure the business gets on the radar of potential acquirers and the right messages about that business are communicated.